Words, Weights, Whatever

Wednesday, September 27, 2006

Focus

One issue that all bloggers eventually face is what to

write about. It's not just a simple matter of that
day's post, but their blog in general. Is my blog
about my daily life? Thoughts? Emotions? Political
opinions? Or my favorite links? The issue is made
infinitely more difficult since blogs are public:
bloggers now look at each post if it'll attract
readers and even garner comments.

As a professional blogger, I'm hit by the above
question both personally and professional. When I
started Words, Weights, Whatever so many years ago, I
originally planned it to be a daily record of my life.
That way, whenever I needed to think about what I did
on a particular day, I'd just pull up my blog and read
about it. Well, as you long-time readers know, my
intentions and the reality are quite different.

I face the same challenge at work. It doesn't help I
literally trained in one of the biggest automotive
blogs on the Internet. I feel even more pressure to
produce posts that are unique that will attract
readers. The upper ups have given their suggestions
but I'm on my own a lot of times. The issue becomes
even more critical as I begin to develop a team who
look to me to give direction.

"To blog, or not to blog," is not a question for me,
but what to blog about. How do you choose what to post about?

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14 Comments:

  • I have some definite things, like my First Line Fridays, but my other posts tend to be general things that happen to me during the week. sometimes about books, sometimes about family. I just write whatever moves me at the moment.

    By Blogger Greg, at 11:31 AM  

  • I keep a back stock of "Are You Pondering...?" posts handy, which you may already know is a posting of random topics that don't warrant a full post, but are blogworthy. I use these when a full-scale post isn't on hand.

    I tried to make my blog about one thing, but realized that I'm made up of MUCH more than one topic...and so made it just a general personal journal of the things that I'm thinking/doing/etc.

    Cheers, Christian
    http://mentaldeviant.blogspot.com

    By Anonymous Anonymous, at 5:27 AM  

  • For me, it's all about visualization. I picture myself in a bar, sitting across from my closest friend and telling him what's going on. I just type out my side of the conversation . . .

    Later!

    By Blogger J.A. Coppinger, at 6:15 AM  

  • Mostly it's a frantic search for something interesting to say. Sometimes I find something. :)

    By Blogger TECH, at 10:27 AM  

  • I think that's why I chose to go the pop culture route in my blogging. Hardly a day goes by that something interesting, funny, or just plain weird doesn't leap up in that broad venue to tickle my writer's fancy.

    Most days, I have a bigger problem narrowing the possibilities to just one or two.

    By Blogger SwanShadow, at 1:23 PM  

  • Greg,

    But what if you have a lot of things that move you?

    By Blogger Joel, at 8:41 PM  

  • j.a.,

    Hmmm. I like that. Let me think who my friend would be.

    By Blogger Joel, at 8:42 PM  

  • I remember those, Christian. I'll look for them to refresh myself.

    By Blogger Joel, at 8:43 PM  

  • tech,

    With your life, I know you have plenty to write about. :)

    By Blogger Joel, at 8:43 PM  

  • Swanshadow,

    One thing I like about your site is that you focus on non-mainstream pop stuff like comic books. Keeps me coming back :)

    By Blogger Joel, at 8:44 PM  

  • You have heard me say I was wrestling with many ideas. Some of them are planned and some spontaneous.

    If I have the idea and the energy I will push myself to "really write" something.

    If things are less focused I pick the easy one or the one that seems relevent at the moment.

    Sometimes what I need to write and want to write are different.

    By Blogger Leon, at 1:20 AM  

  • That's an interesting one. On the face of it, my weblog is just a part of my website, which has a strict theme (hillwalking, mountaineering and climbing). In that regard I often feel I have to write about those things, not only because they're primary interests for me, but also because they're presumably primary interests for most of the regular readers.

    On the other hand, my weblog is also aimed at my friends. Loads of them read it and I feel they want to hear more about my daily life and how I'm getting on. So I regularly post about university-based things as well.

    You have a very valid point. The fact that a blog is public has a big impact on what is posted. I guess it goes back to the whole "what you observe will be changed by the act of observation) thing.

    By Blogger Alex, at 6:11 AM  

  • "Sometimes what I need to write and want to write are different."

    You're a writer, aren't you? :)

    By Blogger Joel, at 12:51 PM  

  • alex,

    there's some scientific principle to that where the observed is changed.

    By Blogger Joel, at 12:52 PM  

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